MCQ for CA Intermediate EIS & SM - PART 2 - STRATEGIC MANAGEMENT - Chapter 6 - FUNCTIONAL LEVEL STRATEGIES

Sample Multiple Choice Questions (MCQ's) for CA Intermediate - Paper 7 - ENTERPRISE INFORMATION SYSTEMS & STRATEGIC MANAGEMENT - PART 2 - STRATEGIC MANAGEMENT - Chapter 6: FUNCTIONAL LEVEL STRATEGIES - For Practice relevant for Dec 22 and May/June 23 Examinations

Q:1 Which of these includes marketing strategies to reduce demand temporarily or permanently?

  1. Concentrated Marketing
  2. Differential Marketing
  3. Demarketing
  4. Synchro Marketing

Answer:3

Q:2 Product stand for combination of _______ that the company offers to target market.

  1. Goods
  2. Services
  3. Both (a) & (b)
  4. None of these

Answer:3

Q:3 Which is not a ‘4P’ variable of the market mix?

  1. Product
  2. Promotion
  3. Place
  4. Portfolio

Answer:4

Q:4 Which of these is more-broader concept?

  1. Supply Chain Management
  2. Product Development
  3. Logistic Management
  4. Performance Management

Answer:1

Q:5 Which is a set of controllable marketing variables that the firm blends to produce the response it want in target market?

  1. Market Technique
  2. Market Mix
  3. Market Zone
  4. Market Condition

Answer:4

Q:6 _______ should not be thought of as a tool for limiting expenditures but rather than as a method for obtaining most productive & profitable use of organization’s resources.

  1. Entity’s fund Analysis
  2. Research & Development
  3. Logistic Management
  4. Financial Budget

Answer: 4

CA Intermediate EIS & SM - PART 2 - STRATEGIC MANAGEMENT - MCQ for Chapter 7 -   

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